Midland University is one of the first liberal arts institutions in the country to offer a degree in Digital Marketing.

This new degree was developed by evaluating job listings, working with employers that have marketing positions, evaluating secondary research on what skills students needed on a national level, and then built to best prepare students for the workplace.

Students earning a Digital Marketing degree will be credentialed in:

• Google Ads

• Google Analytics

• Inbound Marketing from Hubspot

• Social Media from Hubspot

• And many more!

This hands-on degree program provides students with a baseline of knowledge, industry certifications, and the opportunity to practice skills with local organizations.

To review the course offerings available as part of the Marketing concentration, click here.